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A Year-In-Review
TSNN Introduces Trade Show Activity Indicator, TSAI™, as New Tool for Measuring Economic Health
- TSAI™ Q1 Report – Predicts Healthy Event Industry Market Conditions in the Face of Economic Factors
- TSAI™ Q2 Report – Attendees and Exhibitors Being More Selective, but Outlook Remains Positive for Industry
- TSAI™ Q3 Report – Customer Face-to-Face Interaction More Valued in Challenging Business Climate
Tarsus Online Media CEO, RD Whitney, Writes Scathing Article Regarding Apple’s Decision to Not Exhibit in Trade Shows in 2008
"This is exactly opposite of the trends we are seeing in tradeshows overall,” says Whitney. “We are finding through our research at TSNN.com (and our new TSAI™ - Trade Show Activity Indicator) that companies are reacting to the economic headlines and realizing this is a time to get in front of customers more --not less. We can only assume that management at Apple believes their brand is so strong that they don't feel it is necessary. Not many marketing experts would agree that you should attend fewer shows ‘because there are better ways to reach customers,’ but maybe they just have their iPods on too loud to hear the wisdom. Most organizations realize that shows need to be part of an integrated mix. This move makes you wonder if short-term Wall Street concerns for profit outweigh keeping your ear to the rail for customer shifts and long term face-to-face relationship building."
Read Apple Article
TSNN Offers Two Free Viral Marketing Opportunities to Network and Share Across the Industry
What happens in Vegas, unfortunately, happens everywhere else when it comes to customer service
Online editor, Don Browne, has had enough of poor service in key sectors of the hospitality industry.
Click here to read his editorial

Plan ahead… save time and money on your next event.
New to TSNN is the function for users to submit FREE RFP's and receive multiple quotes from TSNN's preferred suppliers and/or venues. Submit one today and receive 20% off advertising on TSNN for your next 6-month campaign.
What’s New on TSNN?
MeetingJobs.com
TSNN has partnered with MeetingJobs.com to bring you the meeting industry’s most comprehensive job search website. The goal is to more effectively put hiring officials and job candidates together. MeetingJobs.com posts between 40-60 new meeting planner jobs per month and receives between 7000-9000 hits per day from qualified meeting planners seeking open positions.
Click here to Post Your Job!
Click here to Browse Job Board!
Search4Vendor
Search for Premiums - Receive free promotional items quotes from multiple vendors
Search for Displays – Receive free trade show displays quotes from multiple dealers
Event Organizers seeking more ideas on best practices for their events can access tsnn's enewsletter archive at http://www.tsnn.com/newsletter_archive.asp.
Do you have a story on a new and/or best practice that garnered successful results for your event? Whether it's sales and marketing, operations, customer service or any new idea that can benefit your peers in the industry, WE WANT TO KNOW! Send your ideas, stories or press releases to Don Browne, tsnn.com online editor, at dbrowne@tarsus-inc.com.
For advertising and sponsorship opportunities on TSNN, please contact Seng Weiland (sweiland@tsnn.com, 262-754-6920) or John Rice (jrice@tsnn.com, 617-201-7088).
Featured Suppliers
- Cactus Mailing Company
- 16121 N 78th Street, Suite 103
Scottsdale, AZ 85260
480-443-1442
- Capital Exhibits
- 7361-M Lockport Place
Lorton, VA 22079
703-339-9494
- Exhibit Surveys, Inc.
- 7 Henrickson Ave
Red Bank, NJ 07701
512-635-7477
- ListOrbit
- 14781 Memorial Drive, Suite # 1155
Houston, TX 77079
800-708-7993
- Professional Exhibits & Graphics
- 1188 Bordeaux Drive
Sunnyvale, CA 94089
408-734-3600
- Promian
- PO Box 40541
Glen Oaks, NY 11004
718-535-7328
- SVM Gift Cards
- 999 E Touhy Ave, Suite 250
Des Plaines, IL 60018
847-553-9100
- Trade Show News Television
- 55 Northern Boulevard, Suite # 408
Great Neck, NY 11021
516-829-0406
Featured Events
- NAHC 4th Annual Private Duty Home Care Leadership Summit & Exposition
- Show Type: Trade Show with Conference
Pointe Hilton Tapatio Cliffs Resort, Phoenix
January 18, 2009 – January 20, 2009
- 3rd Annual: The New You Expo
- Show Type: Public Show
Fort Worth Convention Center
March 14, 2009 - March 15, 2009
- NAHC March on Washington & Law Symposium & Exposition
- Show Type: Trade Show with Conference
Omni Shoreham Hotel, Washington DC
March 22, 2009 – March 25, 2009
- American Payroll Association's 27th Annual Congress
- Show Type: Trade Show with Conference
Long Beach Convention Center
May 19-23, 2009
- The 20th Annual VISIONS: The Women's Expo
- Show Type: Public Show
Dallas Market Hall
August 28, 2009 - August 30, 2009
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