TSNN Feedback Promotion, Month Four – "Vendor & Event Feedback"
Win a $100 Visa Gift Card, Just by Providing Us with Feedback
Have you inquired about products/services from any of the vendors advertised or listed on TSNN from the past year or have you attended events? If so, we want to hear from you. Please send your responses to sales@tsnn.com by June 9, 2009. One lucky winner will be randomly selected to receive a $100 Visa gift card, as sponsored by SVM.
About Promotion Sponsor: SVM has been a leader in the gift card industry since 1997. SVM represents all of the major gasoline brand gift cards along with over 150 of the most popular retail, restaurant, hotel and universal gift cards. The ease of transporting and distribution make gift cards ideal for booth and event prizes.
To find out more or to order, visit us at www.svmcards.com or call 1-800-972-7481.
Rules of Eligibility: Winners will be chosen randomly on a monthly basis for the next six months. Current and former employees/contractors of TSNN and the Tarsus Group plc are ineligible.
Announcing last month's winner of a $100 Visa gift card:
Phillip A. LoFaso
Marketing Consulting Services
New York, New York
What's New on TSNN?
TSNN Proudly Introduces its First Complimentary Webinar... Register Now!
When? Wednesday, June 17, 2009 at 1:00 P.M. EDT / 12 Noon CDT / 10:00 A.M. PDT
By? Industry Consultant: Susan Friedmann, "The Tradeshow Coach"
Cost? Complimentary
How? Register Here: www.attendeeinteractive.com/tsnnwebinar
Subject?
How to Exhibit in a Different Economy: 17 Strategies to Leverage Your Success (That Work)
Do you know that cutting back on exhibit marketing in a tough economy can cripple your business? To survive a tough economy you want the best tools to boost exposure without increasing dollars spent.
In this fast-moving, high-content webinar, you’ll discover how to take your exhibit marketing program to a brand new level of expertise.
Click Here to register today:
www.attendeeinteractive.com/tsnnwebinar
TSNN LinkedIn Group
Join TSNN's LinkedIn Group today to network and stay informed with 1,065+ trade show industry professionals. It's free and viral! Join the helpful and informative discussions.
News
TSNN Feedback from Members
“Thank you for your website! We are a new clothing manufacturer/retailer (launched our company in Oct. 2008). Since we do not have a physical store but only an internet sales presence, we’ve found that attending conferences and conventions helps boost our clothing sales tremendously. Thanks again for your website…I plan to follow up with the other four shows that haven’t yet replied. Hopefully we’ll get an interested buyer or two.”
Dorianne Cattani, President
DCM Apparel, Inc.
P.O. Box 206
Garden City, NY 11530
“I have inquired about products and services from the American Payroll Association within the last year. I am a Product Specialist for a prepaid debit payroll card at a bank and I use the APA’s website frequently as a tool to stay on top of payroll news, payroll law changes and the competition. I contacted APA regarding their upcoming trade show (APA Congress). I will be an exhibitor at the Exhibit Hall later this month. I want to say that they were very helpful and willing to assist me since this is my first exhibit booth experience. I look forward to their trade show and am confident that I will be successful with my sales efforts. Thank you!”
Jenni Kahle
Commerce Bank
DirectCheck Product Analyst
Top Ten Wholesale
TopTenWholesale is a vertical search engine that connects buyers of general merchandise wholesale products to manufacturers, importers, distributors, auctioneers, independent retailers, flea marketers, drop shippers and any reseller of new and closeouts merchandise.
The #1 goal of TopTenWholesale is to be the information super highway of the general merchandise wholesale trade.
Best Practices
How Do You Track Trade Show Success?
By Matt Harlow
Measure your ROI:
These days the attendees at trade shows are hot sales opportunities.
Why? Because if a company has made the financial decision to send someone then they are more than likely interested (or they are sending someone only to prevent competitors from saying they’re out of business.) Either way the prospects are less diluted and more concentrated.
Learn More
Gathering Trade Show Leads the Smart Way
By Rick Hendershot
Simplicity and low cost is the key these days for our lead generation process. Placing a simple tool like a container near an exit or entrance of your display booth can be the solution you are looking for...
Learn More
Top Ten Ways to Close More Sales
Gain insightful tips on what to do when your customers are just not buying...
Learn More
Security Tips for Trade Show Exhibitors
With the great amount of business being done at trade shows, it is vital to think about the dangers that could occur during trade shows, such as theft of company equipment and knowledge and how these may impact your business. Keep a close eye on anything you may bring to the show and remember to keep laptop information secure.
Learn More
A Trade Show Exhibit’s Kaleidoscope of Impressions
By Peter LoCascio
As attendees walk the aisles of a major trade show, their senses experience the entire good-humored environment — until they happen to notice a particular exhibit of interest. Then their focus narrows and their demeanor becomes a bit more serious.
Learn More
Industry Updates & Trends
Six Advantages to Virtual Trade Shows
The hopes are that by 2015 more than 25% of trade shows will be virtual.
There are many reasons for this prediction: They are easier with tighter budgets, they allow the opportunity to cover larger ground and they help connect industry peers which provide new opportunities. Plus they are greener!
Learn More
Social Media
Twittering Your Way to Tradeshow Success (free e-book)
Tim Patterson’s mini book: “Twittering Your Way to Tradeshow Success” explains the process of Twittering and how to make tradeshow’s successful through implementing Twitter. The book explains how to sign up, the process of improving one’s profile, how to connect with others, proper replies and direct messages. His guide also teaches how to look for leads, network, get more subscribers for a newsletter and build a personal/business brand. We also learn how to establish a “Tweetup” at the Tradeshow or Conference and how to create a Twitter Plan. Patterson highlights several case studies of companies implementing Twitter successfully.
Learn More
Social Media and the Job Search
By Paula Santonocito
Looking for a job? Building an online presence is becoming crucial to the search. Some say social networks will replace job boards.
Learn More
SEO Advice
Top 10 SEO Mistakes
Learn more about issues like:
- Targeting the wrong keywords
- Ignoring the Title tag
- A Flash website without a html alternative
- JavaScript Menus
- Lack of consistency and maintenance
- Concentrating too much on meta tags
- Using only Images for Headings
- Ignoring URLs
- Backlink spamming
- Lack of keywords in the content
Learn More
Web Directories and Specialized Search Engines
Coming up to speed on “alternatives” to increasing your web traffic is an important part of SEO practices. We often just focus on Google, however there are other productive ways to diversify your SEO strategies.
Learn More
Economics
Commentary: A Trade Show Thrives as Recession & Competition Supply the Incentives
By Borys Kit
There is a new round of enticements surfacing around the world. The intent of these programs is to attract new business due to the recent changes in the global economy.
Learn More
Tradeshow Selling
Unfortunately, the attendance at trade shows is currently low.
However, those attending are good leads focused on solving real problems with real solutions. Being selective at who is responsible for the booth and the follow up afterwards is vital.
Learn More
Job Postings
Manager of Event Marketing, Senior
Learn More
Project Manager
Learn More
Tradeshow Exhibit Sales Director
Learn More
MeetingJobs.com
TSNN has partnered with MeetingJobs.com to bring you the meeting industry's most comprehensive job search website. The goal is to more effectively put hiring officials and job candidates together. MeetingJobs.com posts between 40-60 new meeting planner jobs per month and receives between 7000-9000 hits per day from qualified meeting planners seeking open positions.
Click here to Post Your Job!
Click here to Browse Job Board!
TSNN Partners with The TrainingCenter Group
Powered by HRTrainingCenter.com, this section is designed to provide training and professional development courses to HR, Insurance, Finance, Real Estate, Accounting, Legal, Health Care, Sales, and other industry professionals. Individuals can use the Training Center to find licensing, certifications, seminars, conferences, webinars, manuals, and more to help them either comply with industry requirements or to improve their own job skills.
Click here to view TSNN's newest offering, Industry Training
Plan ahead… save time and money on your next event.
New to TSNN is the function for users to submit FREE RFP's and receive multiple quotes from TSNN's preferred suppliers and/or venues. Submit one today and receive 20% off advertising on TSNN for your next 6-month campaign.
Featured Vendors
- 4AllPromos
- 40 Main Street
Centerbrook, CT 06409
866-732-3386
- APlasticBag.com
- 3741 Merced Dr.
Unit# F1
Riverside, CA 92503
877-992-2247
- Boston Convention Center
- Two Copley Place, Suite 105
Boston, MA 02116-6501
617-867-8286
Make Your Own History at the Boston Convention Center
Call 877-393-3393 or e-mail us to arrange your site visit and see why meeting planners worldwide are making the Boston Convention Center their #1 choice.
- EmailDataGroup (Formerly ListOrbit)
- 14781 Memorial Drive, Suite # 1155
Houston, TX 77079
800-708-7993
- ExpoCad
- 69 South LaSalle Street
Aurora, IL 60505
630-896-2281
- GES Exposition Services
- 950 Grier Drive
Las Vegas, NV 89119
702-263-1500
- SVM Gift Cards
- 999 E Touhy Ave, Suite 250
Des Plaines, IL 60018
847-553-9100
- The Donald E. Stephens Convention Center
- 5555 N River Rd.
Rosemont, IL 60018
847-692-2220
- vConference Online
- Virtual
520-760-2400
Featured Events
- American Payroll Association's 27th Annual Congress
- Show Type: Trade Show with Conference
Long Beach Convention Center
May 19, 2009 – May 23, 2009
- China Textile & Apparel Trade Show
- Show Type: Trade Show
Jacob K. Javits Convention Center
June 16, 2009 - June 18, 2009
- NAHC Financial Management Conference & Exposition
- Show Type: Trade Show with Conference
Westin Boston Waterfront Hotel, Boston
July 29, 2009 - July 31, 2009
- The 20th Annual VISIONS: The Women's Expo
- Show Type: Public Show
Dallas Market Hall
August 28, 2009 - August 30, 2009
- Anti-Aging Conference: Clinical Applications for In-Office Procedures
- Show Type: Trade Show with Conference
San Jose Convention Center
September 9, 2009 – September 12, 2009
- NAHC 28th Annual Meeting & Exposition
- Show Type: Trade Show with Conference
Los Angeles Convention Center
October 10, 2009 – October 14, 2009
Event Organizers seeking more ideas on best practices for their events can access tsnn's enewsletter archive at http://www.tsnn.com/newsletter_archive.asp.
Do you have a story on a new and/or best practice that garnered successful results for your event? Whether it's sales and marketing, operations, customer service or any new idea that can benefit your peers in the industry, WE WANT TO KNOW! Send your ideas, stories or press releases to Arlene Shows, tsnn.com online editor.
For advertising and sponsorship opportunities on TSNN, please contact Seng Weiland (262-754-6920) or John Rice (617-201-7088).
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