Best Practices
Three Follow Up Tips for Your 2009 Trade Show Leads
Written by Susan A. Friedmann, CSP, The Tradeshow Coach, Lake Placid, NY, internationally recognized expert working with companies to increase their profitability at tradeshows.
According to trade show research, as many as 80% of all trade-show leads receive no follow up. By adding these "hot leads" to your social network, sending holiday messages or offering an informative white paper you can increase your chances for making valued business connections.
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Peter's Top 10 List for Successful Trade Show Exhibiting
By Peter LoCascio, President
Trade Show Consultants
www.tradeshowconsultants.com
Designing an exhibit that communicates from the aisle, preparing follow-up materials in advance and conducting post-show evaluation are just a few of the valued suggestions offered to achieve exhibiting success. Those who can justify trade show exhibiting as a way to reduce sales time and costs while increasing the number of qualified customers and prospects should take every opportunity available to build and support a robust trade show program.
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Industry Updates
ABC Kids Expo Wins Top Trade Show Award
From Kids Today Online
The ABC Kids Expo has been named the Fastest Growing Trade Show in North America by Tradeshow Week
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Virtual Worlds: Where We Were, Where We're Going, What Does It Mean to You?
Opportunities abound in the media and entertainment industry. Virtual worlds are quickly becoming more useful, fun and engaging. These increasingly profitable virtual arenas succeed when companies adopt them in different ways in order to create and service a community, whether it's personal or business.
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Technology
The Top 10 Strategic Technologies for 2010 Include…
By John Brandon
- Cloud computing
- Advanced analytics
- Client computing
- IT for green
- Reshaping the data center
- Social computing
- Security-activity monitoring
- Flash memory
- Virtualization for availability
- Mobile applications
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What's New on TSNN?
TSNN is headed to Atlanta for Expo Expo!, IAEE's Annual Annual Meeting & Exhibition on Dec 8 - Dec 10, 2009!
Will you be in attendance? If so John Rice and Patrick Trappe would like to meet you. Stop by booth #1404 for a complimentary event calendar and a chance to win a gift card.
Webinar Marketing Services
We Can Promote Your Webinar to 100,000 Trade Show Professionals.
If you are interested in Increasing Attendees and Generating Qualified Leads we can help.
Ask us how: Contact Patrick Trappe or Arlene Shows
Social Media
How To Make Commercial Sense of Social Media
By Graham Thatcher, Director of MCC International
Is there commercial potential in the art of social networking? Are your customers, prospects and business partners logging on to social media sites to network? The answer is an overwhelming yes!
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Joining TSNN's LinkedIn Group helps you to network and stay informed with thousands of savvy Trade Show Industry professionals like yourself. Connect, learn and grow!
Question Posted Recently:
Top Shows of 2009
As the year is coming to the end, what do you see as the top shows for 2009 for both exhibitors and attendees? What made them so interesting and exciting?
Tweet with us! Submit your Tweets at #TSNN
Recent commentary:
From “themlsmith”
Tradeshow planning for 2010. "For event planning this website; tsnn.com is a great resource."
Have you recently attended a great event recently? Do you have an announcement you would like us to Tweet about? Let us know by e-mailing dbushmakin@tarsus.com
Website Insight
22 Unusual Ideas to Test and Help Improve Your Website
Take advantage of some good ideas to help test and improve your website regardless of what kind of website you have. Test adding a tag line to just below your logo to help clarify your sites value proposition or move your site search box into the top right of every page to aid user navigation.
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Job Postings
Tradeshow Manager
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Trade Show Specialist
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Coordinator Corporate Events
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MeetingJobs.com
TSNN has partnered with MeetingJobs.com to bring you the meeting industry's most comprehensive job search website. The goal is to more effectively put hiring officials and job candidates together. MeetingJobs.com posts between 40-60 new meeting planner jobs per month and receives between 7,000-9,000 hits per day from qualified meeting planners seeking open positions.
Click here to post your job or browse job board.
Featured Vendors
- Trade Show Internet Provider
- 10 Capra Way, Suite 205
San Francisco, CA 94123
866-385-1504 x701
- 4AllPromos
- 40 Main Street
Centerbrook, CT 06409
866-732-3386
- APlasticBag.com
- 3741 Merced Dr.
Unit# F1
Riverside, CA 92503
877-992-2247
- Boston Convention Center
- Two Copley Place, Suite 105
Boston, MA 02116-6501
617-867-8286
Make your own history in Boston!
With two world-class convention centers, Boston is revolutionizing the event experience - giving planners more flexibility and access to more qualified attendees than any city in North America.
The Boston Convention & Exhibition Center provides more space and state-of-the-art technology for events of historic proportions. The Hynes Convention Center is in the heart of Boston's famous Back Bay neighborhood, connected to great hotels and unlimited shopping. And don't forget about our growing inventory of 35,000 hotel rooms, fastest airport-to-convention center travel times in the country, and award-winning customer service.
Schedule your site visit of Boston today. Call 877-393-3393 or visit www.AdvantageBOSTON.com to see Boston's advantages for yourself!
- ExpoCad
- 69 South LaSalle Street
Aurora, IL 60505
630-896-2281
- GES Exposition Services
- 950 Grier Drive
Las Vegas, NV 89119
702-263-1500
- Las Vegas Convention and Visitors Authority
- 3150 Paradise Road
Las Vegas, NV 89109
702-892-0711 or 877-847-4858
- The Donald E. Stephens Convention Center
- 5555 N River Rd.
Rosemont, IL 60018
847-692-2220
- vConference Online
- Virtual
520-760-2400
Featured Events
- Luxury Travel Expo 2009
- Show Type: Trade Show with Conference
Las Vegas Convention Center
December 1, 2009 – December 3, 2009
- Power-Gen International
- Show Type: Trade Show with Conference
Las Vegas Convention Center
December 8, 2009 – December 10, 2009
- CES – Consumer Electronics Show
- Show Type: Conference
Las Vegas Convention Center
January 7, 2010 – January 10, 2010
- Bridal Expo – Rosemont
- Show Type: Conference
Donald E. Stephens Convention Center
January 31, 2010
- World of Concrete Exposition
- Show Type: Trade Show with Conference
Las Vegas Convention Center
February 2, 2010 – February 5, 2010
- Our World – Underwater
- Show Type: Trade Show
Donald E. Stephens Convention Center
February 19, 2010 – February 21, 2010
- CGS - 2010 Chicago Golf Show
- Show Type: Public Show
Donald E. Stephens Convention Center
February 26, 2010 – February 28, 2010
Event Organizers seeking more ideas on best practices for their events can access TSNN's enewsletter archive at http://www.tsnn.com/newsletter_archive.asp.
Do you have a story on a new and/or best practice that garnered successful results for your event? Whether it's sales and marketing, operations, customer service or any new idea that can benefit your peers in the industry, WE WANT TO KNOW! Send your ideas, stories or press releases to Arlene Shows, tsnn.com online editor.
For advertising and sponsorship opportunities on TSNN, please contact John Rice (617-201-7088).
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